To join Charm-Rewards please create an account.

View Charm-Rewards Benefits


Last modified: 29 July 2019

It is important that you read these Charm-Rewards terms and conditions (“Charm-Rewards Terms”) and the CharmSA privacy notice carefully to ensure that you understand what Charm-Rewards you are eligible for, what communications you can expect and how to make sure that you receive your Charm-Rewards. If you do not comply with these rules, your membership of Charm-Rewards may be terminated.

You will automatically become a Charm-Rewards member if you:

  • Create a New CharmSA account
  • Have previously created a CharmSA account

If you have a CharmSA account, you accept the terms and conditions of our Charm-Rewards Program.


Points will be issued to our Charm-Rewards members at our sole discretion.

Charm-Rewards members will get instant reward points when they buy items online.

Members will also receive points for the following:

  • Create an account
  • Leave a review
  • Share to twitter
  • Follow on twitter
  • Follow on Instagram
  • Subscribe to newsletter
  • Share a wishlist
  • Social share
  • Social login
  • Facebook page visit
  • Complete profile
  • Rewards on your birthday
  • Spend X amount on order and receive bonus points


  • The following purchases will not be included in your status level (tier) calculation:
    h) Delivery fees
  • We cannot be held responsible for any guaranteed benefits that are not received or received late as a result of circumstances beyond our control.

This section only apply to Charm-Rewards points.

  • Your Charm-Rewards points will reflect on your online profile.
  • The Charm-Rewards points can be used to buy specified discount vouchers or items listed under spend your points.
  • The Charm-Rewards points are subject to the following terms and conditions:
  1. Points are only valid for 1 (One) year.
  2. Points can only be used on our spend your points section.
  3. Points cannot be transferred to another account.
  4. Misuse of points in any way constitutes fraud.    
  5. Points cannot be converted into cash.
  6. Points are only available to South Africa citizens.
  7. Other limitations on the use of points may be communicated from time to time.
  8. The issuing of points is subject to selection criteria.
  9. Points will only be rewarded according to our Charm-Rewards Benefits.
  10. We reserve the right to adjust Charm-Rewards member points in your profile if you exceed the monthly allowed tasks to earn Charm-Rewards points. This adjustment can happen at any time as soon as we become aware of the excess points.
  11. We reserve the right to adjust the Charm-Rewards Point value at any time, without prior notice.


  • Certain Charm-Rewards points will only be rewarded when your profile is completed. Please ensure that your account member profile is completed to ensure that you receive all your Charm-Rewards points.
  • We cannot accept responsibility if you do not receive certain Charm-Rewards points because your account profile is not complete.


  • Your spend will be calculated to determine your tier level. This spend will start at the activation date of the Charm-Rewards date of 24 July 2019 or when you create your account. Whichever is the latest date.
  • All customers will begin on the Valued status level (tier).
  • It may take up to 2 days before your points will reflect on your status level (tier).
  • You will be eligible for an upgrade in status level (tier) as soon as you reach the spend amount to upgrade.
  • We are entitled to adjust the spend thresholds (they are adjusted annually), the number of status levels (tiers) or the rewards at any stage without prior notification.


  • If you have agreed that we may contact you for marketing purposes, we may send you promotional offers for products and services which may be of interest to you based on your past shopping behavior.
  • When you receive promotional information relating to our Charm-Rewards program you will always be given the opportunity to unsubscribe.
  • Information about special offers, various vouchers and other loyalty rewards are not promotional material. They are guaranteed benefits for qualifying Charm-Rewards members. If you are a member of Charm-Rewards you receive them automatically.


  • For our complete privacy policy please go to


  • We reserve the right to withdraw or cancel your participation in Charm-Rewards if we consider you to have acted contrary to these Charm-Rewards Terms.
  • We reserve the right to discontinue Charm-Rewards at any stage without reason.
  • Your Charm-Rewards points and status level (tier) may not be transferred to someone else.
  • We reserve the right to remove all points from any Charm-Rewards member that make use of fake social media profiles to earn points.
  • We can cancel any item received from our Spend Your Points section if we make adjustments to any Charm-Rewards member points


If you are for any reason dissatisfied with any item purchased, please follow our return policy. Your Charm-Rewards points and status level (tier) will be adjusted accordingly.